Article

UFC® ANNOUNCES PARTNERSHIP WITH GEORGES ST-PIERRE AND BJ PENN FOR UFC® GYMS

Las Vegas, NV (USA) – The UFC® and New Evolution Fitness Company (NEFC), announced today that UFC Gyms will partner with Georges “Rush” St-Pierre, UFC’s Welterweight Champion, and BJ “The Prodigy” Penn, reigning Lightweight Champion to build “St-Pierre” and “Penn” UFC Gyms, with locations planned for St-Pierre’s native city of Montreal and Penn’s home state of Hawaii.

Las Vegas, NV (USA) – The UFC® and New Evolution Fitness Company (NEFC), announced today that UFC Gyms will partner with Georges “Rush” St-Pierre, UFC’s Welterweight Champion, and BJ “The Prodigy” Penn, reigning Lightweight Champion to build “St-Pierre” and “Penn” UFC Gyms, with locations planned for St-Pierre’s native city of Montreal and Penn’s home state of Hawaii.

St-Pierre and Penn, who compete in a historic rematch for the UFC Welterweight Championship belt at UFC 94: ST-PIERRE vs. PENN 2 this Saturday, Jan. 31, live from MGM Grand Garden Arena, are the first UFC athletes to have UFC Gyms featuring their name and likeness.

"Besides being a great way for us to connect with UFC fans on a daily basis, UFC Gyms is another way that UFC is providing economic opportunities for UFC athletes outside of the Octagon," said Dana White, UFC President.  "Combining the UFC brand with superstars Georges St-Pierre and BJ Penn gives them an exciting business venture that is unprecedented in the fight industry." 

"When you are presented with the opportunity to work with two of the greatest athletes, Georges St-Pierre and BJ Penn, in the fastest growing sport in the world, the UFC, in two great destinations, Montreal and Hawaii, with the best promoter in sports, Dana White, and the business talents of Frank and Lorenzo Fertitta, your decisions come fast and easy," said Mastrov.

“UFC Gyms” will be the first major brand extension for the Ultimate Fighting Championship, the all-time industry leader in the sport of mixed martial arts.  In alliance with NEFC owners Mark Mastrov and Jim Rowley, developers of many of the world’s most successful fitness brands, UFC Gyms will give UFC enthusiasts and fitness seekers alike the opportunity to practice the training techniques of famed UFC athletes, including Georges St-Pierre and BJ Penn in their respective UFC gyms.

"It is a dream come true to have a St-Pierre UFC Gym in Montreal," said St-Pierre.  "Ever since the UFC came to my country, the sport has been so huge - I know this gym will be very popular."
“I’m very excited to be a part of this tremendous opportunity, I look forward to working with the UFC to make UFC Gyms a huge success,” said Penn.  “It will be such an honor to have a UFC gym in my name, and right in my homeland of Hawaii.”

With a diverse, loyal fan base of millions in the United States and abroad, UFC Gyms will become the fitness destination of choice, providing all-around training, conditioning and health options for men, women and children of all ages. 

For more information about UFC Gyms, please visit UFCgyms.com.

About The Ultimate Fighting Championship®
The Ultimate Fighting Championship® is the world’s leading professional mixed martial arts organization and offers the premier series of MMA sports events. Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., UFC® produces over twelve live pay-per-view events annually that are distributed residentially through North American cable and satellite providers including iNDEMAND Networks, DIRECTV, DISH Network, TVN Entertainment, Bell ExpressVU, SaskTel Max™, Shaw Pay-Per-View, Viewers Choice, and WOWOW in Japan, and via the Internet worldwide on Yahoo! Sports, and commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada.  In addition to its North American distribution, UFC programming is distributed in over 100 countries and territories throughout the world. For more information, or current UFC fight news, visit ufc.com or uk.ufc.com or ufcespanol.com.
 
Ultimate Fighting Championship®, Ultimate Fighting®, UFC®, The Ultimate Fighter®, Submission®, As Real As It Gets®, Zuffa™, The Octagon™ and the eight-sided competition mat and cage design are registered trademarks, trademarks, trade dress or service marks owned exclusively by Zuffa, LLC in the United States and other jurisdictions. All other marks referenced herein may be the property of Zuffa, LLC or other respective owners.

About New Evolution Fitness Company
Based in Northern California, New Evolution Fitness Company (NEFC) is a private equity firm focused on the Health and Fitness industry, providing capital and operating partnerships, management oversight, and expertise to emerging brands around the world.  NEFC was founded by Mark Mastrov, an industry visionary and developer of some of the world’s most successful fitness brands and Jim Rowley a long time fitness professional.

###
Press Contact:
Jennifer Wenk      
Ultimate Fighting Championship   
702.221.4790
jwenk@ufc.com

미디어

최근
UFC 스타로 급성장한 아일랜드의 코너 맥그리거가 6부작 다큐멘터리를 스스로 제작했다. 이 다큐멘터리는 올해 초 아일랜드에서 방영되었으며 자신이 스타급 선수로 성장한 과정을 담고 있다. UFC FIGHT PASS에서 감상할 수 있다.
2015. 6. 29
마이크 스윅이 전에 없었던 새로운 방식으로 자신의 UFC 189 대회 준비 과정을 공개한다. 태국의 푸켓에서 촬영된 이번 블로그 시리즈를 통해 마이크 스윅이 자신의 인생에서 가장 많은 것이 걸린 대회를 준비하는 과정을 살펴볼 수 있다.
2015. 6. 29
토드 더피가 오랜 기다림 끝에 UFC 181에서 UFC로 복귀했다. 앤서니 해밀튼은 2연승을 바라보고 있는 상황. 토드 더피는 프랭크 미어를 상대로 UFN 샌디에고 대회의 메인이벤트에 출전한다.
2015. 6. 29
브라질의 강자 조제 알도는 오랜 시간 라이벌 관계였던 채드 멘데스와 UFC 179 대회에서 2차전을 치렀다. 알도는 아일랜드의 슈퍼스타 코너 맥그리거를 상대로 라스베이거스에서 열리는 UFC 189의 메인이벤트에 출전, 타이틀 방어전을 가진다.
2015. 6. 22